Jeffrey Zee

As the founder of JFR design studio, Jeffrey has accumulated tremendous international design experience in both architecture and interior design for over the past decade. Born in Hong Kong, Jeffrey began studying abroad in the United States at the age of 14. He returned to Shanghai in 2003 as a project manager on numerous large-scale architectural and planning projects with various developers such as Shui On Land.


For over the past decade, Jeffrey has accumulated tremendous experience in architectural and interior projects. Through his engineering and architectural design background, Jeffrey focuses on the exploration on the potential flexibility and spatial quality in his projects. His strength lies within the integration between international design concepts with local requirements as he creates a hybrid of innovations and styles that is custom-made to suit every client’s needs. Over the recent years, Jeffrey and his team have completed projects throughout various cities in China, including Shanghai, Beijing, Guangzhou, Hangzhou and Suzhou. Notable built projects include, Muse Clubs, ASC Wine Gallery, King of Party, Lamborghini Showroom, Wangfu Clubhouse, W Yoga by Will’s, and have received numerous design awards.


In 2009, Jeffrey received his LEED-AP (USGBC) and has then led his team to complete the first-in-China LEED-Corporate Interiors Platinum award for DNA GreenDesign office renovation.


Primarily focusing on commercial projects, Jeffrey strives to create unique project experiences. By working closely with investors, building management, operation teams and end-users, Jeffrey and his team create distinctive results through every collaborative design processes.

Phillips Sunghoon Hwang



Phillips Sunghoon Hwang built his career for 18 years in the best architecture and interior firm of United States, PDT (Pavlik Design Team) and works as creative director and architect in PDT after he has got an interior architect education in USA and Europe.

 Phillips has received internationally outstanding design awards.

Based on over 500 domestic and foreign design experiences, Phillip has our own special know-how and differentiated system of working worldwide efficiency. Also, based on his colleagueship with previous firm, JFR cooperates with the leading design companies of United States, China, Korea, Japan, and Hongkong . Our strategy verifies that we have an enough independent system for in and outside the country.

Parsons School of Design , New York 

Parsons School of Design, Paris


Kevin Liu

Senior Designer/PM